Chapter 3 is designed to assist country teams in the development and operationalization of a country coordinating mechanism for communication within the Ebola response.
Coordinating mechanisms are critical to ensure that the country is prepared to act at the first sign of an initial Ebola case, and continue consistent and effective SBCC throughout an outbreak. A coordinated communication response during an outbreak can help convey realistic expectations about the country’s capacity to respond and manage the outbreak. It also helps detect and manage the spread of rumors and misinformation, and promotes exchange of information and opinion among scientists and public health experts during an Ebola alert.
Creating a central, national command center
Key components of the communication strategy
Ensuring consistent and effective community engagement