Demand Generation I-Kit for Underutilized, Life Saving Commodities

Features and Typography

What?

Data Collection: Using all the relevant sources you can identify, collect and report the type of facts that will help you make demand generation strategy decisions.

So What?

Data Analysis: Identify possible implications that the facts may have on the demand generation strategies

Now What?

Identify Strategic Priorities: Choose which implications to address in the demand generation strategy. Limit to 3-5 strategic priorities in order to focus the plan.

Copyright © Johns Hopkins University, All Rights Reserved

USAID LogoThis website is made possible by the support of the American People through the United States Agency for International Development (USAID) under the Health Communication Capacity Collaborative (HC3) Cooperative Agreement #AID-OAAA-A-12-00058. On-going support is provided by Breakthrough ACTION with support from USAID’s Bureau for Global Health, under Cooperative Agreement #AID-OAA-A-17-00017. Breakthrough ACTION is based at the Johns Hopkins Center for Communication Programs (CCP). The contents of this website are the sole responsibility of Breakthrough ACTION and do not necessarily reflect the views of USAID, the United States Government, or the Johns Hopkins University.