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I-Kit Supplement: Tips Before You Begin
INTRODUCTION
- About the Implementation Kit
- What is the Purpose of the Implementation Kit?
- What is the Purpose of the Implementation Kit?
- What Does the Implementation Kit Include?
- How Should the Implementation Kit be Used?
- Adaptability of the Implementation Kit
Implementation Kit Icons and Meanings “Key”
- Who are Adolescents?
- Why Focus on Adolescents?
- What is Unique about Urban Adolescents?
- What is Sexual and Reproductive Health
- Resources
Introducing a Fictional Setting
Social and Behavior Change Communication
Lessons Learned From Successful SBCC Urban Adolescent Programs
Essential Element 1 : Collecting Helpful Information About Urban Adolescent | Download Essential Element 1
1. Determine the Sexual and Reproductive Health Problem
2. Use Primary and Secondary Research
- Worksheet #1 Making Sense of Primary and Secondary Research
- Worksheet #1 Making Sense of Primary and Secondary Research - the Zanbe Example
Essential Element 2: Navigating the Urban Environment for Youth | Download Essential Element 2
1. Conduct a Community Mapping or Urban Assessment
2. Identify Potential Priority Partners
- Worksheet #2: Urban Assessment
- Worksheet #2: Urban Assessment: Zanbe Example
- Worksheet #3: Community Mapping
- Worksheet #3: Community Mapping: Zanbe Example
Essential Element 3: Segmenting Your Audience | Download Essential Element 3
1. Choose Your Intended Audience
2. Identify Primary and Secondary Audiences
Essential Element 4: Creating an Audience Profile | Download Essential Element 4
1. Review the Data Collected on Priority Audience Segments
2. Summarize Key Information and Create Audience Profile(s)
- Worksheet #5: Summarize Key Information about your Audience
- Worksheet #5: Summarize Key Information about your Audience: Zanbe Example
- Worksheet #6: Audience Profile
- Worksheet #6: Audience Profile: Zanbe Example
3. Pretest Profiles with the Audience
Essential Element 5: Establishing Behavioral Objectives and Indicators | Download Essential Element 5
1. Consider and Set Behavioral Objectives
2. Make Behavioral Objectives SMART
3. Establish Behavioral Indicators
Essential Element 6: Identifying Communication Channels in the Urban Environment | Download Essential Element 6
1. Consider Communication Channel Pros and Cons for Using with Urban Youth
2. Find Available Channels Reaching the Intended Audience
- Worksheet #9: Day in the Life
- Worksheet #9: Day in the Life: Zanbe Example
- Worksheet #10: Reviewing Available Communication Channels
- Worksheet #10: Reviewing Available Communication Channels: Zanbe Example
3. Select a Combination of Lead and Supportive Channels
- Worksheet #11: Selecting Communication Channels
- Worksheet #11: Selecting Communication Channels: Zanbe Example
Creating Surround Sound and Message Reinforcement
Essential Element 7: Developing Messages for Urban Adolescents | Download Essential Element 7
2. Understand the Language Used by the Intended Audience
3. Pretest to Get the Language and Visuals Right for Urban Adolescents
Additional Resources: Guide to Designing Sexual and Reproductive Health Programs for Youth in Egypt
I-Kit Pilot Case Studies
Pilot Partner Case Study: Mutuelle de Jeunes Chrétiens pour le Développement
Pilot Partner Case Study: Organisation pour le Service et la Vie/Jordan
Pilot Partner Case Study: Mpanazava Eto Madagasikara